“Springfield,” hometown of America’s favorite family, “The Simpsons,” is moving to the neighborhood, setting up residency at Universal Studios Hollywood, in a new themed area surrounding the award-winning mega-attraction, “The Simpsons Ride.”

The themed environment captures the spirit of “Springfield,” designed to immerse visitors and fans in the world of “The Simpsons” like never before. “Springfield” at Universal Studios Hollywood features many iconic landmarks made famous throughout the series’ mind-boggling 26 seasons, including Springfield Elementary School, Android’s Dungeon Comic Book Store, the cooling towers of the Springfield Nuclear Power Plant, the Springfield Police Station, Aztec Theater and, of course, Kwik-E-Mart.  

An all-new “Springfield” culinary excursion allows visitors to enjoy the places that helped it earn the distinction of being named “The Fattest Town” by the Duff Book of World Records. Guests will enjoy a “Genuine Clown-Endorsed Meal” at Krusty Burger, grab a slice that’s “a-nice” at Luigi’s Pizza, enjoy a “Taco Fresho” at Bumblebee Man’s Taco Truck or a platter of Chicken Thumbs at Cletus’ Chicken Shack. To satisfy one’s sweet tooth, guests can visit Phineas Q. Butterfat’s Ice Cream Parlor or go nuts for a Homer-sized helping of drool-worthy donuts at Lard Lad. 

The “Springfield” experience also features Moe’s Tavern and Duff Brewery with the Duff Beer Garden, where guests are able to savor a non-alcoholic Flaming Moe or relax with an authentic Duff Beer.

New strolling characters, Krusty the Clown and Sideshow Bob, also make their debut at “Springfield,” entertaining and interacting with guests, and, in the case of Sideshow Bob, keeping a vengeful eye out for Bart, who is there with existing favorites Homer, Marge, Lisa and Maggie Simpson. 

The new town of “Springfield” is anchored by the award-winning mega-attraction, “The Simpsons Ride,” where guests embark on an outrageous and original “Simpsons” adventure in “Krustyland,” a theme park created by the show’s greedy clown and the ultimate Springfield convenience store, “Kwik-E-Mart” featuring a wide selection of “Simpsons” memorabilia.